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Dear [[FirstName]],
This week's Digital Queue features Make it POP, the first part of our exclusive editorial series on POP Signage. Look for three more parts in the Digital Queue, as well as a full feature article on the topic in the January 2007 issue of Digital Output.

[ Volume VIII Issue 39 ]   [ December 1, 2006 ]

 exclusive editorial  > Capture  > Creation  > Output  > Finishing

Make it POP 
With the rapid ascent of e-commerce and the likes of Google and Yahoo! swallowing ad dollars like a starved animal, one can be forgiven for wondering if the days of plain old, printed point-of-purchase displays were numbered. But it's a funny thing about technology-while it's undoubtedly true that the Internet looms larger in marketers minds, some of the same technologies are forcing them to key in on the point-of-purchase...more >>

 recent coverage  > Capture  > Creation  > Output  > Finishing  

Does Customer Service Matter?
"Recently we had a horrendous experience dealing with the new, but not yet integrated U.S. Airways. Discussions with a senior customer service representative at the company's headquarters did eventually get the problem fixed. However, more interesting was their comment to us that, "if a senior management [customer service] person at headquarters encountered such problems within the organization getting a customer's problem fixed; it's no wonder that customers were upset!...more >> 

Partnering for Profit
We continually hear that customers are looking for complete solutions to re-engineer document oriented business processes. Some customers and prospects are looking for a better way to manage their document supply chain. Others want to automate marketing campaigns from creative concept to distribution of printed or electronic materials. Clients may also be looking for Web-to-print solutions for franchise networks to ensure that brand identity is protected...more >>

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 industry news  > Capture  > Creation  > Output  > Finishing  

Esko Improves Kongsberg Table with MGE's i-cut - Finishing           

SA International's Launch of FlexiENGRAVE 8 - Finishing       

Quark Introduces Platform-Independent Licensing  Software       
LexJet 55 Intermediate Adhesive Vinyl - Media & Substrates             

KODAK Solutions Open Doors to New Markets - Digital Printing       



Editorial Mission: To provide a practical guide to success for all who work in the graphic arts industry. Our editorial exclusively targets managers and users of digital printing and publishing tools including capture, creation, output, and finishing. Through product reviews, application stories, and columns from industry leaders, we show you how to grow your business.

 Reader feedback: Article ideas, thoughts and general suggestions. We appreciate your input.
  email our editors

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