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Boxing Around Graphics

 

Framing Solutions

 

By Melissa Donovan

 

Part 1 of 2

 

There are great advantages to framing graphics. The added protection to prevent ripping and tearing, especially in outdoor applications or in high traffic areas is critical. Additionally, framing systems provide a polished look.

 

Applications All Over

Framing solutions are used throughout the industry in a variety of applications. For example, long-term signage, décor art, graphic displays, and custom project work are targeted with IT Supplies two user-friendly products. The StretchIT Gallerie Wrap allows a printed canvas image to stretch around a wood frame with no tools required. A print up to 1.75 inches in depth and up to 60 inches in width can be stretched. Recently introduced is the Simply Elegant Print and Display Kit. A two piece kit, it consists of a cut-to-size, adhesive-faced foamboard with a one-inch deep recycled poly frame available in black or brushed silver to hold a finished image in place.

 

“Framing solutions are a key element for the progressive print service provider (PSP) who delivers installation-ready signs, graphics, photos, museum prints, art panels, or décor art for clients across all genres,” explains Matt Kochanowski, technical marketing specialist, IT Supplies.

 

Usage is divided into two categories, fine art and display. “Fine art photographic prints, digital art, and art reproductions require frames since their ultimate use in a gallery, museum, home, public sector, or corporate setting is enhanced by the use of a framing system. It draws attention to the art and also brings an elevated style to the room where it is hung,” says David Williams, business development manager, Innova Digital Art.

 

For display, frames are often used with grand format prints that need to be stretched to appear more finished. “Framing systems are a great tool to apply large format graphics over a flat surface with reasonable tension to give the graphic a tight or taught look,” suggests Luigi Cristicini, national product manager, Drytac Canada Inc.

 

This is best illustrated in projects for larger corporations, such as signage seen on the side of buildings. “Often universities and other businesses and organizations that needs to change content frequently or seasonally,” shares Robert Rose, president, VersaFrame.com. This why customers utilize the company’s products, as they make content changes simple and lend a strong look to the presentation.

 

User Friendly

Most PSPs assemble frames prior to providing the final product to the end user. Adding a step in the finishing process means it needs be quick and easy. Frame manufacturers strive to provide this.

 

“Both of IT Supplies’ framing systems are complete and user friendly and no prior experience is needed to mount images with these products. In less than 15 minutes, an image can be showcased and installed by anyone,” explains Kochanowski.

 

“What people love about the JetMaster Display system is the ease of use and variety of applications, from temporary signage to gallery and trade exhibits. Also, the ability to tile several units for a huge wall mural or extended design piece gives users almost unlimited options,” says Williams.

 

ProEDGE manufactures a tool to assist in applying its hi-tech edgings to any substrate with an unfinished, raw, or sharp edge. “fastframer allows the operator to easily produce consistent frames, quickly and efficiently, by using vertical leverage to achieve mechanical advantage,” shares Ric Brady, president/CEO, ProEDGE.

 

For those using the ProEDGE products, 90 percent of the time the PSP fabricates and installs. Sometimes the frame is pre-notched and then shipped with the mounted print for on-site installation of the frame.

 

“The Banner Grip system is an easy install that print providers usually do, requiring a hammer, drill, and level unless a lift or crane is needed. It allows for easy change out and retightening of the graphic at a later time, if necessary,” adds Darius Augustine, GM, Alpina.

 

Despite the user friendliness of most solutions, as sizes get larger, the install becomes more complex and it is often recommended to reach out to a professional. “Frame systems are user friendly, but when displays get very large or complex, end users benefit from working with professional installers,” cautions Rose.

 

Click, Snap, Lock

Framing systems are an added value to any application. With little to no time wasted, a graphic found in fine art or retail and event display appears polished and extra protected with a frame. Additionally, these frames are easy to put together and available in a number of sizes.

 

In the second part of this queue series, learn about different size frames and the materials they are available in.

 


Click on the link above to get more information on the vendors mentioned in this article.

Feb2012, Digital Output  DOFS1203

 

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