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Print service providers creating POP graphics need efficient large format printers to do the job right. Many express the need for versatility as opposed to productivity when it comes to POP. Hybrid printers, those that offer both flatbed and roll-to-roll printing, are a favorite. POP Workhorses includes manufacturer and end user insight on the benefits of printing to both flexible and rigid substrates.


[ Volume X Issue 47 ]   [ November 21, 2008 ]

 exclusive editorial  > Capture  > Creation  > Output  > Finishing

POP Workhorses      
Print service suppliers (PSPs) excelling in the point of purchase (POP) print market confide that it’s hardware flexibility—rather than throughput—that takes top priority. Speed is important, but the ability to print on both flexible and rigid materials takes precedent. According to Kelli Ramirez, director of communications, Océ North America, the Océ Arizona large format flatbed printer series with UV-curing technology is among Océ’s most popular print engines for POP. These printers are based on a true flatbed design but also accommodate roll-fed media... more >>


 recent coverage  > Capture  > Creation  > Output  > Finishing  

Rigid Substrates
Large format print technology and specialized substrates allow print providers, artists, designers, and even the average homeowner to think outside of the box. Inkjet flatbed printers further creative aspirations—printing directly to plastic, wood, glass, tile, foam board, metal, and hundreds of other unconventional mediums. A sign shop can provide those clients looking for home décor with custom graphics printed directly on ceramic tile, wooden bench tops, glass shower doors, and game tables to transform living spaces... more >>

Paint the Town Orange
For over ten years, Tempe, AZ’s bluemedia owned one digital printer to create golf tee signs. "We did those signs for three years," chuckles Jared Smith, president, bluemedia. "Over the next seven years, we purchased bigger machines." Today, the company boasts an Hewlett-Packard (HP) Scitex, HP’s Turbojet 8300, an HP Designjet 10000s, an HP 5000, and five Mimaki USA, Inc. JV3s. They offer a range of graphics, both indoor and out, transit and stationary... more >>


 industry news  > Capture  > Creation  > Output  > Finishing  

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Editorial Mission: To provide a practical guide to success for all who work in the graphic arts industry. Our editorial exclusively targets managers and users of digital printing and publishing tools including capture, creation, output, and finishing. Through product reviews, application stories, and columns from industry leaders, we show you how to grow your business.

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