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Visual Magnetics - 10/9/2012

Visual Magnetics Announces Additions to MagnaMedia Digital Fabric Collection

Visual Magnetics® (@VisualMagnetics), developer of the revolutionary Visual Magnetics Graphic System™ that matches magnetic-receptive technologies 
with high-quality print media, today announced that it has added three new products to its popular MagnaMedia® Digital Fabrics Collection, which 
provides unique, textured surfaces for graphic content. The latest products, VM-Harvest™32, VM-Luna™14, and VM-Monarch™22 will be displayed in 
Visual Magnetics’ booth, #2869, at SGIA 2012 taking place October 18th -20th in Las Vegas, NV.

The new products - which add a natural warmth and luxurious feel to the in-store experience - are ideal for producing textured photo and artwork 
reproductions, wall murals and fabric-based POP signage. VM-Monarch22 and VM-Luna14 are made from 22 and 14 mil thick 100% post-consumer 
polyester, magnetic-receptive fabrics. VM-Monarch22 features a smooth, plain weave print surface intended for producing medium-resolution 
graphics. Alternatively, VM-Luna14 has an ultra-smooth, poplin weave print surface, making it a more delicate option perfect for producing high-
resolution graphics. VM-Harvest is a 32 mil* 100% natural jute and natural rubber-based, magnetic-receptive, burlap fabric with a coarse-textured 
print surface for producing heavily textured graphics. 

All three products utilize Visual Magnetic’s proprietary print coat, providing compatibility with most digital and analog printing technologies. They also 
feature Visual Magnetics’ patented Micro-Iron™ back-coating, enabling displays to be effortlessly updated and easily installed, layered, transported, 
stored or recycled.

The Visual Magnetics Graphic System components include ActiveWall® Micro-Iron™ wall primer, MagnaMedia Micro-Iron coated print media and fabrics, 
and InvisiLockÒ custom engineered sheet magnet, which may be applied to virtually any surface, incorporated into frames and fixtures, or simply 
mounted directly to a wall when used in combination with ActiveWall® primer. Once InvisiLock is applied, users can easily roll graphics printed on 
any MagnaMedia product to achieve instant, high-quality signage and displays.

“Since debuting last year at SGIA 2011, our Digital Fabric Collection has proven extremely popular, with leading brands like Verizon Wireless opting to 
use our unique fabric offerings to create truly eye-catching kiosk designs to enhance the retail store experience,” said Joe Deetz, CEO of Visual 
Magnetics. “It seems fitting that at this year’s SGIA we will be unveiling exciting new additions to this line, which will enable our customers to 
create an even wider variety of textured graphics to suit their application needs."

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