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Structural Graphics - 5/31/2006

Structural Graphics Introduces New Magna Snap, Its Latest Innovation in Pop-Up Design

ESSEX, Conn. - May 31, 2006 - Structural Graphics (, the leader in high-impact 
dimensional marketing solutions, today announced the availability of Magna Snap, its newest, patent-pending 
design for pop-up advertising, mailers and promotional pieces. Using magnets as the pop-up activation mechanism, 
Structural Graphics' Magna Snap design provides more durability, added flexibility in design and printing, and 
greater cost efficiencies than traditional rubberband-activated designs.

"The use of magnets in our Magna Snap is, in essence, a revolutionary step for pop-up design. With this new 
design, our clients can factor significant savings by printing on lighter weight stock, reduced costs for hand 
assembly, more versatility in design, and more durability for the finished piece," said Michael Dambra, vice 
president of marketing for Structural Graphics. "With the strength of our design and production team, we're 
pleased to have the opportunity to continue to provide leading design innovations for our clients."

Structural Graphics' innovative designs augment marketing efforts in a number of vertical industries, including 
entertainment, consumer packaging, automotive, pharmaceutical, financial services and technology. With a 
library of more than 40,000 innovative dimensional designs, its designs have brought distinction to projects for 
some of the most well-known brands, including McDonald's, HBO, A&E, NBC, Nickelodeon, Volvo, Toyota, 
Mini Cooper, Citibank and GlaxoSmithKline.

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