Bordeaux Inc. - 4/16/2009
Bordeaux Announces its New Core Message
Bordeaux Digital PrintInk Ltd, a recognised expert in alternative inks for demanding Industrial Inkjet applications,
announces its new core message: “The Freedom to Save”. Easy change-over and cost effective solutions will
be displayed at FESPA 2009. The field proven Mix&Match™ original concept enables concrete savings in time,
setup and running costs. Bordeaux’s Mix&Match™ line of inks was recently expanded with new UV-Curable
products specifically developed for printers such as HP™ Expedio™, Tempo™ and others.
Bordeaux Mix&Match™ technology and ink solutions are fully compatible with most Roland™, Mutoh™, Mimaki™
and HP™ printers offering savings of up to 50% compared to original inks. At FESPA, Bordeaux will reveal its
leading solutions, assuring health and safety to their products thanks to the replacement of harmful chemicals
by safe organic solvents.
"We want to replicate in Europe, the big success we had with the Mix&Match Technology in the United States.
FESPA is a huge opportunity for our Freedom to Choose,"adds Dror Mualem, Vice President of Marketing,
Bordeaux Digital PrintInk Ltd.
Bordeaux emphasises on “The Freedom to Choose” to remind that there are alternatives to expensive original
inks. At FESPA, experts from Bordeaux will demonstrate why they choose to develop the Mix&Match™ concept
and its alternative inks:
· Original colour matched; no customer profiles are required
· No need for flushing
· Interchangeable with original inks at the individual cartridge level, no money lost when converting
· Productivity is maintained with high speed and high resolution
· Excellent adhesion and flexibility on all substrates
· Extended outdoor durability
· Low odour
Bordeaux continues to make printing efficient and cost effective by offering a wide range of plug and print
solutions associated with environment conscious inks such as Light Solvents, Ecological, UV Curable and
Water Based Inks.