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Roland DGA Corporation - 2/5/2009

Roland Announces Free Quality and Productivity Upgrade for VersaCAMM VP and AdvancedJET Inkjet Owners

Roland DGA Corporation today announced the Free Pure Print Performance Upgrade for new and existing 
customers of the company's VersaCAMM VP series printer/cutters and grand-format AdvancedJET AJ series 

Roland’s Free Pure Print Performance Upgrade is offered worldwide, benefitting thousands of Roland customers.  
The 30" VersaCAMM VP-300 and 54" VP-540 are among the best selling inkjets in the company’s history.  The 
AdvancedJET series includes the 104" AJ-1000 and 74" AJ-740, grand-format printers designed for high-speed, 
volume production. 

"Once again, Roland is unique in offering a valuable free upgrade to our customers in appreciation for their 
loyalty and support," said Rick Scrimger, vice president and general manager for Roland.  "The Free Pure 
Print Performance Upgrade features revolutionary Roland Intelligent Pass Control technology, first introduced 
in our high-performance SOLJET PRO III series.  Now VersaCAMM and AdvancedJET customers everywhere 
can employ this powerful technology for the exceptional image quality and productivity their businesses require."

Roland Intelligent Pass Control Technology

With the Free Pure Print Performance Upgrade, both existing and new users of AdvancedJET and VersaCAMM
VP inkjets can take advantage of Roland Intelligent Pass Control technology, the company’s patent-pending 
technology that virtually eliminates banding by optimizing masking patterns and dot placement at the edge of 
each pass.  With Roland Intelligent Pass Control, consecutive passes are overlapped and feathered so they 
literally become one continuous image.  As a result, finished prints reflect unmatched image quality overall with 
smoother gradations and dense, flawless solid colors in every print mode.

Roland Intelligent Pass Control also increases productivity by allowing users to achieve the same print quality 
at higher speeds.  Upgraded VersaCAMM VP inkjets print up to 80 percent faster on banner and 50 percent 
faster on vinyl in Standard print mode while the AdvancedJET can print up to 25 percent faster on banner in 
Standard print mode.* Upgraded AdvancedJETs are further enhanced with the addition of new print head 
protection plates.

Upgrading Your Roland

VP-540/VP-300 customers can download their free upgrade kit including Roland VersaWorks 3.1 at AJ-1000/AJ-740 users will be contacted by a Roland Authorized Dealer 
regarding their free upgrade kit and installation of the protection plates.  

For more information about the Free Pure Print Performance Upgrade, visit or contact 
Roland Customer Service at (800) 542-2307.

* Print speeds vary depending on the media and print mode selected.

VersaCAMM VP Series

The VersaCAMM VP Series is designed from the ground up to enhance the productivity of creative professionals 
everywhere – from marketing departments and retailers to sign shops and screen printers.   Featuring a new 
compact design and numerous enhanced productivity features, VersaCAMM VP inkjets make it easier and 
faster than ever to produce durable, professional-quality posters, banners, POP displays, labels, decals, 
vehicle and floor graphics, heat transfers for apparel and more.  VersaWorks RIP software is included.

AdvancedJET AJ Series

Designed for high-volume printing and rush jobs including billboards, banners, fleet and vehicle graphics, the 
AdvancedJET delivers brilliant six-color CMYK+LcLm graphics at an impressive maximum print speed of  968 
sqft/hr. Unlike other industrial printers, the AdvancedJET runs with minimal operator maintenance and fine 
tuning. The AdvancedJET also includes powerful Roland VersaWorks RIP software.

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