MACtac - 10/27/2008
MACtac Graphic Products Launches StreetRap for Short-Term,
High-Impact Concrete Floor Graphics
Opening the door to untapped advertising space, MACtac, a global supplier of pressure-sensitive adhesive
products, is launching a new product designed specifically to answer the industry’s call for cost-effective,
short-term concrete floor graphics. StreetRap, MACtac’s latest offering to graphics suppliers, delivers the
perfect short-term advertising and promotions vehicle for retailers, schools, public buildings, sports and other
entertainment venues, and is ideal for outdoor events, grand openings and even plant safety messages.
Featuring a 3.4-mil construction, StreetRap’s aggressive high-tack adhesive was designed for short-term
applications to unsealed, outdoor, pedestrian concrete, asphalt or cinder block surfaces, but is also great for
indoor concrete graphics, such as tradeshow or convention center floors or selected smooth to slightly rough
"Both indoor and outdoor floor graphics are a creative way to tap into typically unused spaces and offer an
eye-catching vehicle for capturing the public’s attention; however, with recent trends in outdoor advertising,
from mass transit to billboard to unique point-of-purchase, the benefit of StreetRap for these types of
applications are endless," said Jeff Stadelman, MACtac Graphic Products.
"StreetRap is extremely printer friendly and has just the right amount of adhesion to both low- and high-energy
surfaces. It was developed to greatly expand the graphical advertising possibilities across a number of industries
and is the ideal solution for high-impact outdoor applications," Stadelman added.
Featured with MACtac’s PERMACOLOR® PF6300 - a durable, slip-resistant 5.0-mil clear overlaminating film -
the StreetRap system is easy to apply and remove from properly prepared surfaces. The vinyl and overlaminate
combination meets various public safety requirements, including the ASTM D-2407 Static Coefficient of Friction
The inclusion of the PERMACOLOR overlaminate provides further graphic protection from scratching, tearing
and UV light, which can cause colors to fade, and helps to eliminate glare. StreetRap offers a white, opaque
facestock with a matte finish for bright, colorful images.
"StreetRap is the perfect solution for unique indoor and outdoor concrete floor, and to some extent, concrete
and cinder block wall graphic applications," Stadelman said. "Through the combination of facestock, adhesive
and overlaminate, MACtac’s aggressive, slip-resistant StreetRap delivers one of the most successful, cost-
effective products on the market."