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Avery Dennison Graphics Division North America - 10/6/2008

Roland Chooses Avery Dennison Easy Apply Technology for New Roland Restyling Solution for the Vehicle Graphics Market

Avery Dennison Graphics & Reflective Products Division announced today that its Easy Apply RS Technology 
– popular with vehicle wrap installers – will be featured in the Roland Restyling Solution, the newest addition to 
Roland’s award-winning media line. 

"We are excited to bring our new Roland Restyling Solution featuring Avery Dennison Easy Apply RS 
Technology to the vehicle wrap market," said Rick Scrimger, vice president and general manager for Roland 
DGA Corp.  "We tested, certified and profiled the Roland Premium Wrap Vinyl featuring Avery Dennison Easy 
Apply RS Technology with Roland printers and inks and it meets the highest standards for imaging, performance 
and durability."

The Roland Restyling Solution supports Roland’s entire line-up of eco-solvent and solvent inkjets including the 
new VersaArt™ RS series as well as the popular SOLJET® and VersaCAMM® models.

"Avery Dennison Easy Apply RS products are very popular with vehicle graphics installers because they look 
great and are easy to use – a perfect fit for Roland’s approach of bringing together complete application solutions 
of the highest quality," said Lance Hutt, Global Product Manager for Digital Products, Avery Dennison Graphics 
& Reflective Products Division.  "We are pleased that Roland has chosen our Easy Apply RS Technology for 
the new Roland Restyling Solution."

Easy Apply RS Technology makes wraps easier to install.  Installers can drape the vinyl over the vehicle and 
position it.  If it’s not exactly where the installer wants it, they can slide it to where they want it to be and 
reposition.  Air bubbles and wrinkles aren’t a problem because of the Easy Apply RS air egress channels.

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