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MACtac - 4/1/2008
MACtac Revs Up NASCAR Sponsorship with Team Rensi Motorsports
MACtac announced that it will sponsor The Team Rensi Motorsports’ No. 25 Smithfield Foods Ford Fusion,
driven by Bobby Hamilton Jr., for the entire 2008 NASCAR Nationwide Series season. MACtac has been
indirectly involved with NASCAR for many years as a provider of graphics materials, initiating a formal NASCAR
sponsorship in 2007 as a primary sponsor for a Busch Series car.
"NASCAR sponsorship offers MACtac a tremendous marketing platform for our graphics and technical products.
It was very beneficial for us to make the step from vendor to sponsor in 2007," said Rick Moore, director of
marketing, MACtac Graphic Products. "We have enjoyed building new customer relationships and continue
to achieve product success. We look forward to the new opportunities that will present themselves because
of our sponsorship with Team Rensi."
MACtac is an associate sponsor of the Smithfield Foods No. 25 car. The MACtac corporate logo will appear
on the car, as well as on the hauler, racing jerseys and all team communications. All graphics for the cars and
haulers will be printed on MACtac’s IMAGin B-free (bubble-free) digital vinyl, and protected by Permacolor
RAYZor overlaminates.
Since last year, MACtac’s products are gaining popularity among racing teams in NASCAR. "MACtac’s
presence in NASCAR has provided visibility to our vehicle wrap products and has driven demand to our
customers," Moore said. "In fact, Team Rensi was a MACtac customer before we were a sponsor. We
know they’ll be a great ‘bullhorn’ to help us reach new audiences."
The Team Rensi Motorsports No. 25 Ford Fusion is driven by Bobby Hamilton, Jr. The 30-year-old Tennessee
native brings to the track a wealth of stock car experience and passion for the sport. Team Rensi and Hamilton
finished in sixth position in the 2007 point championship. Earlier in his career, Hamilton recorded five Busch
Series wins for Team Rensi Motorsports between 2002 and 2004.
"We look forward to a very successful racing season for driver Bobby Hamilton, Jr. and for MACtac," Moore
concluded.
www.MACtac.com
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