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Avery Dennison Graphics Division North America - 4/8/2008

Avery Graphics Launches New Promotional Film

Painesville, OH - April 8, 2008 - Avery Dennison Graphics & Reflective Products Division, a leading provider of 
vinyl and screen print film products for the sign and graphics industry, launched its new SX ReadyCal 1001 
Promotional Film today. 

"SX ReadyCal 1001 Promotional Film offers exceptional performance, works with a variety of ink systems and is 
a high quality economical choice for printing new promotional materials," said Michael Eyman, Business Unit 
Manager for Promotional Films at Avery Dennison Graphics & Reflective Products Division. "The film is 
designed to show off colorful and bright promotional graphics and make messaging stand out."

SX ReadyCal 1001 Promotional Film is a tough, scuff-resistant, flexible, white calendered vinyl film specifically 
engineered for screen printing.  It is ideal for novelty and promotional decals, product identification labels, 
nameplates, POP, bumper stickers, floor and window graphics as well as short-term OEM decals and poster 

Features of SX ReadyCal 1001 Promotional Film:

·         Permanent adhesive bonds quickly to plastics, glass and metals, including aluminum. 

·         Proven to be printable with all screen printing inks, including air dry and UV, and eliminates the need for 
specialized inks or drying systems. 

·         Polycoat liner allows for excellent lay flat during multiple ink passes.

·         Exceptional performance in variable temperatures makes film easy to use and easy to remove.

SX ReadyCal 1001 Promotional Film is sold in 100-sheet cartons.  Custom sized sheets can be ordered at a 
minimum of 1MM square inches. Printers can request a free sample by e-mailing or by calling 800-231-4654. For more information, printers can contact their local 
distributor, Avery Dennison sales associate or the Avery Dennison AnswerLine at 800-443-9380. Information is 
also available online at

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