Kodak - 3/27/2008
Seminars from Kodak Show Print Service Providers How to Connect the
Dots from Market Trends to Profitable Growth
Rochester, NY, Mar. 27 - Kodak successfully launched its Connect the Dots road show, an interactive forum
designed to educate print service providers and business leaders on the best practices to achieve growth and
profitability. Following the first event in Baltimore on March 12 and 13, which drew more than 100 attendees,
the road show is moving on to many locations across the United States through early May. The event promises
full afternoons of learning, networking, inspiration, and demonstrations.
Business owners, CFOs, and anyone responsible for managing or improving a print-for-pay operation will
benefit from the variety of presentations delivered by market experts, technical specialists, and executives from
"Attendees at ‘Connect the Dots’ will come away with specific ideas and strategies they can implement
immediately in their operations to position them for growth," said Kevin Joyce, Chief Marketing Officer, Kodak’s
Graphic Communications Group. "Our goal is to establish a meaningful dialog and access to the necessary
resources that will help printers move not just their own businesses, but the industry as a whole, to the next level."
Issues covered during the event include Evolutionary Opportunities to deliver double digit revenue growth; a
live demonstration of zero touch automation; a review of actual business profitability resulting from the
implementation of production automation while incorporating new digital services with traditional print; and
strategies for including sustainability initiatives as part of your business practices. During the program, Kodak
also will provide an overview of its products and technologies on display at the drupa tradeshow in Dusseldorf
at the end of May.
The activities will end each day with a cocktail and hors d’oeuvres reception that affords attendees the
opportunity to participate in hands on demonstrations and networking with peers, as well as Kodak
"Staying educated and keeping up with new developments in the market are critical today," noted Dave Wigfield,
Managing Director, United States and Canada Region, Kodak’s Graphic Communications Group. "This road
show is designed to give print service providers a platform for sharing ideas and expanding their knowledge
on technical, sales, and marketing issues they face on a day to day basis."
Kodak already offers a number of business development resources for print service providers, such as the
KODAK MARKETMOVER Business Development Services, the Graphic Users Association of KODAK
Solutions, and Lean Services. The Connect the Dots road show complements these resources and represents
Kodak’s continuing commitment to the success of its customers.
Connect the Dots 2008 remaining schedule:
March 26 and 27 at the Newark Liberty International Airport Marriott in Newark, N.J.
April 1 at the Renaissance Schaumburg Hotel & Convention Center in Schaumburg, Ill.
April 10 in Los Angeles
April 17 at the Dallas/Ft. Worth Airport Marriott South in Ft. Worth, Texas
April 20-23 at Kodak’s Graphic Users Association Meeting at the Wynn Las Vegas
May 1 at the Minneapolis Airport Marriott in Bloomington, Minn.
This seminar series is open to print services providers looking to take their businesses to the next level of
profitability. For more information, please contact your local Kodak sales representative or visit