Display Well - 3/25/2008
Display Well Launches First, End-to-End Exhibit and Sign Design and
Company Enables Creation of High-Quality Portable Displays for Offices, Retail Stores/Kiosks, Meetings/
Seminars, Conferences, Tradeshows and Events
Washington, DC - March 25, 2008 - Display Well (www.displaywell.com), the only company that enables
complete design and production of portable signs and small-scale exhibits from concept to delivery, announced
today the launch of its one-stop, online design center. For every short-staffed, budget-strained, time-crunched
organization that, nevertheless, still needs to make a promotional impact, the days of multiple yellow page
searches, vendor agreements and trips to the corner copy center are over.
The latest creative design venture from Washington, DC, entrepreneurs Meka and Rick Parker, Managing
Partners of brand marketing firm PRATA Company, Display Well combines the essential functions of a graphic
designer, marketing specialist, commercial printer, retail sign maker, and display manufacturer.
"We've streamlined the process for developing high-quality, professional displays that communicate compelling
messages," said Meka Parker, Display Well's General Manager. "As skilled marketing, design and production
specialists, we make everything easy for small- and mid-sized businesses and nonprofits. We're able to manage
every step and detail of the process so our customers don't waste precious time and money shopping around for
and coordinating the usual army of vendors."
Using Display Well's online planning process, customers are able to quickly and affordably coordinate and
customize the production of signs and portable exhibits that address a variety of promotional needs, including:
Creating an eye-catching presence at tradeshows and conferences even when space is limited
Serving as an impressive backdrop to presentations and seminars
Raising awareness of a brand, product/service or cause in building lobbies, foyers and entrances
Providing a retail point-of-purchase showcase, including new product displays, mall kiosks, sales exhibits and more
Enhancing employee communications
Distinguishing a business within shared office space.
"Display Well's banner stands set up in seconds and are easy to transport," said Kimberly Lindsey of NEA Member
Benefits, a subsidiary of the National Education Association. "We purchased the banner stands for our field
representatives to help them quickly promote our brand during tradeshows and seminars. Thanks to Display Well,
the banner stands make a powerful presentation, and are an ideal marketing companion for our mobile employees."
"We generate a significant amount of business leads from tradeshows," said Matt Shanley, President of Solar Edge,
a provider of solar power systems for both residential and commercial customers. "As a small business, we typically
exhibit at shows with a modest, 10-foot booth. Display Well created the perfect presence for us to help maximize the
impact of our limited space and enable us to use it everywhere we go."
Display Well offers three sleek and stylish exhibit models: the Roll up, Stand up and Stretch up. All are lightweight
and freestanding and come with a compact carrying bag for convenience and portability. The displays are made
with heavy-use, durable materials, and printed using the latest printing technology. Display Well uses a variety of
materials, from laminated paper and vinyl to fabric, and print processes from inkjet and laser to dye-sublimation.
Depending on the utility and purpose of the displays, Display Well customizes the right solution to suit their clients'
"We chose Display Well because they are a reliable, one-stop shop," said Nicole White, president, Symmetra
Design, a Washington, DC-based engineering firm. "Not only are they exceptionally creative, but their production
team can develop a complete display in just a few short weeks."
About Display Well
Display Well is the only company that enables complete design and production of customized mobile and portable
displays from concept to delivery. Based in Washington, DC, Display Well's full-service marketing, design, print
and production specialists provide support to small business owners and marketing mangers at medium-sized
organizations in a variety of industries. For more information, please visit www.displaywell.com or call